The Cherokee Trader.

The Cherokee Trader

Field review by the editors.

Cherokee, North Carolina

The Cherokee Trader gift shop was built by Lois Queen Farthing, the matriarch of Cherokee tourism, who led its 1950s expansion from a remote craft town to a full-blown tourist destination. The shop is still owned by Lois's family, and they keep its elaborate neon sign in good repair. It was installed in 1964.

The Cherokee Trader

Address:
1136 Tsali Blvd, Cherokee, NC
Directions:
East side of US Hwy 441/Tsali Blvd, a little over a mile north of its intersection with US Hwy 19 in Cherokee.
Phone:
828-497-9333
Admission:
Free
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In the region:
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August 20, 2019

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