NEHI bottle.

Marker: The Bottle: Lost Roadside Wonder

John Frederick Williams, manager of a Nehi bottling plant in Opelika, decided to advertise his product by building a 64-foot-high wooden replica of a Nehi soda bottle at this then-busy crossroads. It was 1924. The Bottle, also known as the "Twist Inn," had gas pumps outside and a cafe/minimart in its base. Above the gas pumps was an open-air deck for dancing. A spiral staircase ran up through the neck of the bottle to observation windows just beneath the cap.

The Bottle historical marker.

Williams was such a company man that his nickname was "Chero-cola," but he lost his job when his son, nicknamed "Nehi," was caught using a company truck for personal business. Though the wooden bottle burned down in 1936, it was such a landmark that the crossroads was labeled "The Bottle" on road maps for years afterward.

In 2015 a historical marked was placed on the bottle's former site, complete with a photo of the long-lost wonder.

Marker: The Bottle: Lost Roadside Wonder

Address:: 7355 US-280 W., Auburn, AL
Directions:: North of Auburn. The marker stands on the southwest corner of US-280 W. and AL-147/N. College St. Park at the gas station across the street.

Nearby Offbeat Places

Monkey Park Monkey Cage: Fake Monkeys, Opelika, AL - 6 mi.

Rocky Brook Rocket Train, Opelika, AL - 6 mi.

Rusty and the Iron Family, Valley, AL - 21 mi.

In the region:

First White House of the Confederacy, Montgomery, AL - 52 mi.

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