Roswell, New Mexico: Alien Doughnut Overlord

E.T. craved Reese's Pieces, and now a 15-foot-tall Roswell space alien advertises its love of franchised doughnuts and coffee.

Dunkin' Roswell

800 N. Main St., Roswell, NM
Dunkin' Donuts. On the northwest corner of US-70/N. Main St. and W. 8th St.
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Dunkin' alien is masked for Covid-19.

Masked Being At Dunkin' Roswell

In October, Dunkin' and Baskin-Robbins outfitted their 22-foot-tall alien welcome sign with a giant Covid-19 mask. The restaurant owners -- Amin Habib, Murad Fazal and Mejinder Bhambra -- had Clover Signs in Indiana fabricate and install the mask. Measuring 47 and 3/8 inches by 22 and 5/16 inches, the mask is made of a mesh fabric fitted to the dimensions of the alien's face.

Murad Fazal said "We hope our community can look at this landmark and know we stand beside them through this pandemic."

The 22-foot tall alien welcome sign -- the only one of its kind in the world -- was created for the restaurant's grand opening in 2019.

[Dunkin' Roswell, 11/04/2020]

Dunkin Alien.

Alien Doughnut Overlord

Pandemic Adventure 2020: We arrived in town around 5pm, so I don't know if the alien museums are open. The Dunkin' Donuts and McDonald's are serving drive-thru, and their exterior alien features are easily accessible.

[Joey Green, 05/29/2020]

Here's Joey's Day 3 vlog report from Roswell, with stops in Springerville, AZ and at the VLA (Very Large Array) near Socorro, NM.

Dunkin Alien.

Alien Doughnut Overlord

Towering Dunkin' Donuts space alien, holding a sign.

[Tom Edsall, 07/13/2019]

Just the latest example of corporate franchises in Roswell tailoring the city's signature space alien mascot for their own earthly purposes.

Nearby Offbeat Places

Flying Saucer McDonald'sFlying Saucer McDonald's, Roswell, NM - < 1 mi.
R2D2 Post Office BoxR2D2 Post Office Box, Roswell, NM - < 1 mi.
Robert Goddard Statue and RocketRobert Goddard Statue and Rocket, Roswell, NM - < 1 mi.
In the region:
International UFO Museum, Roswell, NM - < 1 mi.

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