Norton, Virginia: Red Neon Coke Clock Sign
According to Coca-Cola archivists, this is the only one of its kind. Restored and hung back outdoors in 2024.
- Address:
- 617 Park Ave NW, Norton, VA
- Directions:
- Downtown, on the south side of US-23 BUS/Park Ave NW, just east of its intersection with 7th St. NW.
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This neon Coca-Coal sign, with clock, is not a standard creation. Hanging in Norton since the 1930s, it is the only example known to Coke archivists. The sign endured everything from a neighboring fire to a collision with a passing truck (not to mention decades of weathering), but thanks to Coca-Cola's Ghost Sign Restoration Program (and partners the City of Norton and Sturgill Orthodontics), the sign has been restored and now looks as good as new.
[Jody High, 03/28/2025]Nearby Offbeat Places
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