M&M’s World is a gift shop desperately posing as an attraction. There's a small theater with a 3-D animated M&Ms movie, and on the fourth floor there's a replica of the M&M’s NASCAR race car, but in-between is nothing but 28,000 square feet of M&M’s jackets, mugs, t-shirts, etc.
The World of Coca-Cola -- another gift shop pretending to be an attraction -- once stood next door, but it closed in 2005. All that remains is some wall art, one lonely display window with pale skinny mannequins, and the giant Coke bottle, which used to house a glass elevator. In the atrium between the two attractions stands the world's tallest indoor climbing rock, an odd location given the diet of most people who visit attractions devoted to Coke and M&M’s.


